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SUMMARY OF QUALIFICATIONS

Experienced, Successful, and Energetic.  A bottom line executive with proven track record in increasing company sales & profits, and achieving organizational goals.  P&L focused, entrepreneurial, self-motivated and creative leader, who is able to interface and lead at all levels of an organization.  Able to wear many hats.  Experience and unique professional background in Marketing, Sales, Channel Development,  Real Estate, Event Planning & Management, Financial Planning & Analysis, and Strategic Planning. A multi-time recipient of various organizational awards for outstanding leadership and performance.  Experienced in leading significant transformations both for profit and non-profit organizations.  Great sense of humor, patient mentor and teacher.

 

 

PROFESSIONAL EXPERIENCE & ACHIEVEMENTS

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Five Star Realty & Relocation, Framingham, Ma. 

• Realtor

  • Member: National Association of Realtors, Massachusetts Association of Realtors, Greater Boston Association​ of Realtors

 

Grand Circle Corporation, Boston, MA     1999 - 2016

Largest Direct Marketer of International Travel in the U.S.

$700 Million in Sales, over 2,500 employees, 30 Worldwide offices

 

• President, Overseas Adventure Travel

• Chief Operating Officer, Grand Circle Corporation

• President, New Customer Acquisition

• Executive Vice President, Strategic Planning & Analytics, New Customer Acquisition

 

Significant Accomplishments

• President of Overseas Adventure Travel the #1 growth brand for the company.  Oversaw all aspects of Marketing, Public Relations, and Channel Marketing (Print, Web, Email, Direct Sales)

• As EVP of New Customer Acquisition Channel in 2013, under my leadership, this channel achieved highest performance levels since 2007.  In 2014, the New Customer Acquisition Channel outpaced overall company growth by 25%

• Oversaw the Marketing, Circulation and Planning organizations during the biggest growth period in company history - growing sales from $188 Million in 1999 to approx $700 Million in 2008.  EBITDA Profit growth from $4 Million to $60 Million during this period.

• Led the development and growth of company’s alternate sales distribution channels from 2004 to 2009.  During this time revenues from these alternate channels increased from $40 Million (10% of total company revenues), to $240 Million in 2008 (30% of total company revenues), outpacing all other channels by 200%

• Developed Customer Lifetime Value model to guide both day-to-day company investment decisions, as well as long-term strategic investment decisions.

• Led the strategic re-design of the company’s websites in 2011, including the development web analytics, targeted marketing strategies and lead generation programs

• Developed the company’s “customer sales event” channel.  Responsible for the planning and execution of 140 sales events and presentations throughout the US.  During the period of 2008-2011, this channel was responsible for 15% ($40M) of all company sales, with a $2.25M annual operating budget.

 

 

New England Business Service, Groton, MA.   1986-1998

Business-to-Business Direct Marketer of Small Business Supplies & Services

$500 Million in Sales, with over 4,000 employees

Offices in U.S, Canada, and U.K.

NYSE: DLX

 

• Director of Interactive Marketing

• Director of Real Estate & North American Facilities

• Business Manager, Start-up Retail Division                                                 

• Division Controller Manager of Costing, Planning

 

 

Significant Accomplishments

• Led the planning, development, and operation the company’s first retail venture – eventually growing to 75 outlets nationwide, prior to being merged with Kinko’s

• Charged by CEO to find new corporate headquarters and facilitate sale and consolidation of several manufacturing facilities

• Oversaw the development of the company’s interactive marketing channel in 1992

• As Divisional Controller for the company’s  “Dealer Channel”, from 1990-91,  led turn-around of seven straight years of losses into a profitable division for the first time in the channels’ history. 

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EDUCATION

 

Masters Degree in Business Administration :  Southern New Hampshire University                                        

Bachelor of Science Degree in Accounting :  University of Massachusetts, Lowell, MA             

 

Continuing Education, Learning, and Development

Center for Creative Leadership, Colorado Springs, CO.     “Leadership at the Peak”                        

Center for Creative Leadership, Greensboro, NC                Leadership Development                       

Harvard University Extension School                                      Negotiating Strategies                             

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AWARDS

 

“Excellence in Community Service Award”, 2006.  Given by the Grand Circle Charitable Foundation (Over $90 Million Donated since 1993), to one individual in recognition for outstanding leadership in community service.

 

“Lewis Moment of Truth Award”, 2001 One of only four recipients to be presented this award since its’ inception (1999).  Received in recognition for outstanding organizational leadership and courage following the events of September 11, 2001.

 

“Chairman’s Award” – NEBS, 1992.  This award is given to an individual for outstanding leadership and performance.    I was the first recipient of this award in the company’s history.

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Corporate Awards won during tenure as Executive for Grand Circle Corporation:

"25 Best Medium Sized Companies in America"

"Top 20 Best Places to Work" in Massachusetts

Conde Nast Readers Choice Award for #1 Best Travel Company 2011-2016

 

 

NON-PROFIT & VOLUNTEER

 

City On A Hill Charter School (Non-Profit), Roxbury, MA.  2004 - 2016

A Leading Inner City Charter High School

Board of Trustee – Treasurer, Strategic Planning & H.R. Committees

• As Treasurer (’04-09), led the turnaround from three straight years of operating losses, to a positive annual cash flow every year since taking on this position.  This turnaround enabled the school to renew its’ charter with the City of Boston.  Additionally, the improved financial stability allowed the school to build a new 25,000 square foot facility.  City On A Hill is now considered one of the leading Charter schools in the commonwealth of Mass.

• 2012-2016, member of Strategic Planning and HR Committies, helped school receive state approval to expand from 1 school to 3, by 2015.

 

Cape Cod Baseball League 2013

•    All-Star Game & Hall of Fame Committee Member - Development & Auction Committee. 

 

Other Volunteer Activities

• Co-Founder of “Kakes for Kara”, annual fundraiser linked to Boston Marathon.  Raised over $125,000 since 2010.  Participated in fundraising efforts for Best Buddies International and have been an annual participant in Rebuilding Together, Boston.

 

 

MISCELLANOUS

 

• Outstanding public speaker.  Over 125 public speaking engagements since 2008, to audiences ranging in size from as few as 25 to over 800.

• Received highest rating on Campbell Leadership Index – as determined by work associates (2002).

• Author of  “The Complete Guide to the Ultimate Family Road Trip” (Authorhouse, 2007). 

  • Book was selected by Scholastic Parent & Child Magazine as a “Read This Book” selection in ‘07

  • Featured and interviewed on NPR, and in Boston Globe, Cleveland Plains Dealer,  Middlesex News

  • All proceeds from book have been donated to U.S. National Parks & other charitable organizations

• Interviewed and quoted in many local and national media (print and television), including: USA Today, New York Times, Boston Globe, National Geographic Traveler, NPR, "Chronicle” on Boston WSVB TV, Boston Fox News, WBUR (Boston’s NPR station) and PBS Television.

• Experienced background actor - have worked in multiple feature films, TV Pilots, and commercials

• Experienced Traveler - travelled to over 30 countries and 49 U.S. states